Digital, social media, Online Marketing
Building a business online is everybody’s dream as it reaches international audiences but online businesses also have a much higher failure rate compared to other forms of businesses. This program is aimed to soften the impact and help you succeed in your online journey. At the end of the program, each participant will have an effective and operating digital marketing campaign ready to start generating reach and revenue. This includes a page, site and payment system ready. This program is not only theoretical, it is designed to be fully practical hands on and results oriented.
LIST OF DIGITAL MARKETING TRAINING MODULES
BASIC (1 DAY) – HOW TO BUILD A BETTER BRAND ON FACEBOOK
BASIC (1 DAY) – HOW TO BUILD A BETTER BRAND ON LINKEDIN
ADVANCED (2 DAYS) – OPTIMIZING YOUR FACEBOOK, WECHAT & INSTAGRAM
MASTERY (2 DAYS) – FACEBOOK & BEYOND
Customer Segmentation
Having a clear understanding your target audience (customers who are looking for your service). Identifying and crafting your target audience map.
Getting customer leads/enquiries
Best ways to get hot leads.
Reaching your hot leads to close sales.
Personal branding
How to brand yourself in the digital world.
Ways to brand yourself and essential “must haves”.
Copywriting
Copywriting essentials and how to use it for effective marketing.
How to write copies that sells.
Inbound marketing
Deliver attractive content to pull the right crowd through social media like Facebook, Instagram and Search Engine like Googl e.
Using the right method and tools to attract your customers.
Social media poster design
How to easily design scroll
stopping posters to capture your audience.
Essential do’s and don’ts when crafting out your design.
