Fundamentals of Content Writing & Copywriting to bring impact and gain market authority
It's no secret that content is king when marketing, but creating great content isn't easy. What if the content you create is not noticed, read, persuasive or ultimately bought? It takes skill, expertise, and experience. Often, it requires paying for access to the right people who have those specific skills. The way you present these contents is also important to hook your audience and the right ones. In this "super-charged" course, you will learn the essential elements that will get you up to speed (so you won't waste time and effort) when it comes to creating world-class copies and content that your hook target audience and help reach your marketing goals.
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The participants will walk away from this course with a clearer picture of their targeted audience, define them, and use copywriting skills to convince strangers to be your loyal fan and content marketing skills to keep and multiply them. Establish and clarify your goals for your digital content.
Plan your content to ensure your copy achieves your organization or business goals.
Define the content types that will engage your customers/clients.
Write marketing content that attracts, persuades, and converts your customers.
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Methodology
Activities will be linked to the learning and debriefed to connect learning to application. Other methods employed include:
● Slides and Q&A with short explanations
● Participation in role-playing
● Group activities
● Demonstrations ● Group discussions and presentations
● Video clip presentations
● Community learning
Who should attend
This training course is ideal for fresh marketers and salespeople who are part of the workforce team, agencies, and entrepreneurs. All techniques and methods in this training are proven and suitable for all niches. This training will help you understand and be confident in using copywriting in future marketing messages to connect with your target audience.
● Supervisors
● Managers
● Team Leaders
● Senior Executives
● Marketing Executives
● Marketing Communication executives
● Department Heads
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Our vision
Facilitating Customer Delight through Professionalism in Human Capital Development
Our mission
To provide leading edge customized training solutions in each campaign
To develop an experienced team of consultants with impeccable knowledge and experience in their relevant areas of expertise
Our values
Honesty, Integrity, Sincerity
Contact
Quality Input Resources Sdn. Bhd.
Contact person: Shahrukh Moghal
M: +60123278240
Email: shahrukh@contactskills.com